Been meaning to blog in english about this for some time – but Jon Froda have done a nice writeup that makes that unnecessary.
The danish blogosphere is buzzing about how one of the largest non profits in Denmark, The Danish Cancer Society, is misusing the word and concept weblog by promoting a third person written news blurb as a blog written by the ever popular crown princess Mary – literally naming it “Crown Princess Mary’s Blog”.
Their head of communication, a guy with a strong broadcast background, isn’t even willing to engage in a conversation concerning the issue.
In the mean while a search for “kræftens bekæmpelse” the danish term for the cancer society all ready has this bad story as search item no. 9 on Google.
It’s as oldschool as it gets. Misusing the “new” term of weblogs for some presumeable funkiness and street cred – and then not even being willing to engage in a conversation about it.
And yeah, worth engaging in this since the concept of a weblog won’t mean anything if people start using it for sites like this.