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Why content management software hasn’t worked

3 March 2003 No Comment

Gerry McGovern: Why content management software hasn’t worked.
Good rant against the current focus in the cms industry. Reflects a lot of the points i made 18 months ago in a presentation at the FDIH Cms-conference. Loosen the focus on sales, drive the market through product innovation, kill the “cms-category” – suggested at that time the term “conversation systems” instead to get a term that would open up people eyes to innovation.
Not much has happened, at last not in the danish marketplace. 10-20 serious vendors all struggling to get by by themselves using a sales model instead of focusing on product development and innovation.
In Denmark there really hasn’t been any real conceptual innovation in the market since Lars Buur and Thomas Christensen created the SIAB CMS product seven years ago in 1996.
Today one of the more promising products is Niels Hartvig’s “Umbraco” project. To make a full circle Niels Hartvig was one of the original employees coding on SIAB for Lars and Thomas and i was involved in almost closing a merger betweeen Lars and Thomas’ company and my old company Radiator in 1999 that would have created the at that time second largest internet consulting and software company in Denmark.
Small world!

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